A survey of 151 academic-library personnel found AI literacy strongly associated with perceived usefulness and ease of use, which in turn were associated with intention to adopt AI.
Key findings
- AI literacy was the strongest positive factor for perceived usefulness and ease of use. Environmental context related to usefulness, technological context to ease, and both usefulness and ease related to intention to use.
Why this matters globally
The study suggests library AI adoption should not begin with procurement alone but with literacy, supportive structures and risk governance.
Thai researcher contribution
Yala Rajabhat University researchers generated evidence from Thai academic-library personnel to inform skills and organizational development.
Limitations to consider
Representativeness of 151 respondents requires caution. Single-time self-report risks common-method bias, intention is not behavior, and AI technology changes rapidly.