A stratified survey of 375 adults across 11 subdistricts in Samut Songkhram found mostly moderate health literacy, digital health literacy and PM2.5 self-care. Literacy dimensions explained 28.1% of behavior, led by using information for decisions, protective decision-making and credibility appraisal.
Key findings
- Moderate levels were reported by 55.2%, 52.0% and 56.3%, respectively. Leading predictors had β values 0.31, 0.26 and 0.24, while basic understanding added no independent contribution.
Why this matters globally
Amid air pollution and misinformation, credibility appraisal appears central to health and resilience.
Thai researcher contribution
Researchers from four Thai universities integrated education, public health and digital communication in a community study, led by corresponding author Jatuporn Ounprasertsuk.
Limitations to consider
Single-time self-reported behavior is vulnerable to social desirability and reverse causation. One district is not nationally representative, and exposure or health outcomes were not measured.
Verify the original sources
SustainabilityRead the original article↗DOI: 10.3390/su18136766